A Company Tries a New Approach
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Make Better Marketing Communication Decisions
Ultimately if you aren't thinking about how consumers' brains work when you're considering marketing
communication it's very easy to make a bad decision. That's why I wrote The Secret of Selling: How to Sell to Your
Customer's Unconscious Mind.
It will show you how customers think and how to ensure your marketing triggers the unconscious associations that
will increase sales.

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