Philip Graves is a consumer behaviour consultant, author, speaker and regular contributor to the media. He has been described as “one of the world’s leading consumer behaviour experts” (Kevin Hogan), “one of the world’s pre-eminent consumer behaviour consultants” (Cambridge Business Magazine) and one of ten “… original thinkers whose ideas will help shape Britain’s recovery.” (Director)
For the last twenty years he has been working with international businesses, providing expert advice on consumer behaviour and behavioural insight, and helping to align market research with insights from behavioural science.
Based in Cambridge (UK), his work has taken him around the world, including to the United States, Dubai, Brazil, Singapore, and Japan. In 2005, he founded the behavioural insight company Shift Consultancy. Since 2010 Philip has been an associate of Frontier Economics.